Managing SEO Features for Catalogs and Categories

Managing SEO features for catalogs and categories involves maintaining rich category content as well as managing SEO-specific page attributes.

Available tasks for this topic can be found here:

Managing Rich Category Content

Catalog managers can add and maintain "rich content" descriptions for catalogs and categories. To do so:
  1. Navigate to the catalog or category level at which you want to work.
    Select the intended management context from the context selection box, then select Catalogs | Catalogs. Then click the catalog and category names until you reach the intended category level.
  2. Click the icon in the row of the catalog or category you intend to edit.
    This opens the Standard Product Catalog dialog. Catalogs or categories shared from a parent management context cannot be edited but only viewed ().
  3. In the Content field on the General tab, edit the rich content as required.
    The content field embeds an HTML editor, which provides control elements for WYSIWYG editing. For details, see HTML Editor Overview.
  4. Click Apply to save your settings.
    Otherwise, click Reset to discard your changes.

Managing SEO Attributes for Catalog and Category Pages

To manage SEO attributes (title and meta tags) for catalog or category pages:
  1. Navigate to the catalog or category level at which you want to work.
    Select the intended management context from the context selection box, then select Catalogs | Catalogs. Then click the catalog and category names until you reach the intended category level.
  2. Click the icon in the row of the catalog or category you intend to edit.
    This opens the Standard Product Catalog dialog. Catalogs or categories shared from a parent management context cannot be edited but only viewed ().
  3. Change to the Attributes tab.
    This tab lists all available custom attributes and SEO attributes.
  4. In the SEO Attributes section, choose how to generate the tag content selecting the appropriate radio button.
    Select one of the following options: automatically, automatically with additional prefix/suffix or manually.
  5. Enter, if necessary, a prefix/suffix or the tag content in the corresponding fields.
  6. If required, select the No Index and/or the No Follow option.
    No Index prevents search engine robots from indexing the related category page. No Follow prevents search engine robots from following links on the related category page.
    Note:
    These settings can be overridden by the corresponding page variant setting.
  7. Click Apply to save your settings.
    Otherwise, click Reset to discard your changes.
Note:
For details about SEO attributes, see SEO Meta Tag Attributes.